OUR JOURNEY: FROM 1967 TO TODAY
ADUE has become a leader in beverage processing through
innovation, global partnerships, and a commitment to excellence.
1967
Foundation fo ADUE
by Donato Squeri under the original brand name AICMA.
1981
Rebranding
The company changes its name to ADUE, focusing on the beverage sector.
1997
Partnership
Equipment approved by Coca-Cola and complete syrup rooms supplied to Pepsi-Cola.
2006
Generational Change
Simone Squeri, the founder’s son, takes over, bringing fresh energy and vision while ensuring continuity.
2017
50 Years of Excellence
Celebrating 50 years, ADUE unveils a 15,000 sq. m eco-friendly headquarters, a symbol of innovation and sustainability.
2025
A New Era
ADUE unveils a renewed image, symbolizing its drive for efficiency and innovation.